Dean McDonagh
London-based product designer creating intuitive applications and SaaS solutions
Profile
Summary
13+ years of experience in design.
Skilled in the entire design process, from stakeholder workshops establishing requirements to delivering polished interfaces.
Successfully led 10+ global-impact projects at BP, spanning diverse areas like risk assurance and EV charging.
Proficient in using design systems and collaborating with cross-functional teams to create scalable solutions.
A dedicated mentor and UX instructor, supporting aspiring designers and sharing industry expertise.
The long version
With over 13 years of design experience, I am a well-rounded product designer dedicated to crafting digital solutions through user-centred design and innovative thinking.
I enjoy the entire design process—from facilitating stakeholder workshops to establishing requirements to conducting user research, prototyping, testing, and delivering finely crafted user interfaces.
For the past three years, I’ve been designing a diverse range of applications for BP. During this time, I successfully led and delivered over ten consecutive projects, collaborating with cross-functional teams and leveraging BP’s bpCore design system. These projects have spanned areas such as risk assurance, fuel delivery monitoring, EV charging experiences, refinery satellite monitoring, rogue trader identification, and more.
These initiatives have had a global impact, reaching multiple regions and environments, and honing my ability to create scalable, user-centred solutions for complex and challenging domains.
As part of my commitment to the design profession, I actively mentor junior designers, supporting their growth and helping them navigate their careers. Additionally, I have taught a UX design course, which has further enriched my understanding of design principles while enabling me to share knowledge with aspiring professionals.
Work
01
Risk assurance
I worked on a risk assurance application for BP, replacing a legacy system. My role involved streamlining and enhancing key risk management workflows—such as risk planning, assessment, and reporting—while prioritizing user needs and addressing existing pain points for a more intuitive and efficient solution.
Client: BP HSE&C
Year: 2024
02
EV charge experience
I worked on enhancing the EV charging experience for BP Pulse, focusing on improving some of their oldest on-the-go chargers. My work included conducting a heuristic review of the existing charge experience, creating new prototypes, and testing them with members of the public. This effort resulted in new guidance for designing an optimal charging experience.
Client: BP Pulse
Year: 2023
03
Fuel delivery visibility
I worked on BP's first fuel delivery visibility application for gas station operators, offering real-time insights into fuel delivery schedules and statuses. By interviewing operators, I identified key needs that shaped the business requirements. I delivered high-fidelity designs using bpCore, BP’s design system.
Client: BP C&P
Year: 2022
04
Maritime fleet management
For four years, I worked on various maritime applications within a SaaS suite known as OpenOcean. I conducted in-depth user research, including spending time with captains and boarding large container ships to gain valuable insights. Applications like Vessel Itinerary were developed by iterating on concepts and delivering well-crafted, user-centered interfaces.
Client: 90 percent of everything
Year: 2018 — 2022
05
Competitor analysis
Ahead of the 2022 FIFA World Cup, I was tasked with designing a competitor analysis tool for a well-known brand. The goal was to create an intuitive user experience paired with a sleek user interface. To gather valuable stakeholder feedback, I developed a clickable prototype that demonstrated the tool's functionality and design.
Client: NDA
Project: 2022
06
Know your customer
I worked on Cadmium, a solution that simplifies customer identity and financial status verification for businesses while addressing security and usability concerns. I designed a modern, intuitive web application using the Material Design System, creating task flows, wireframes, and an interactive prototype to guide both the user journey and development.
Client: Cadmium
Project: 2021
07
Customer engagement
I worked on Emplorium, a customer engagement software that enables businesses to communicate effectively with customers. I analyzed key workflows and designed an intuitive, user-friendly interface using the Material Design System, creating a prototype to ensure seamless functionality.
Client: Emplorium
Project: 2021
